Hi, I’m Sumit.
Hi, I’m Sumit.
A product designer who has built two products from zero.
If someone has to think about how to use it, I haven’t done my job.
A product designer who has built two products from zero.
If someone has to think about how to use it, I haven’t done my job.
A product designer who has built two products from zero.
If someone has to think about how to use it, I haven’t done my job.
BASED IN BENGALURU
BASED IN BENGALURU
LOCAL TIME:
LOCAL TIME:
LOCAL TIME:
1:45 PM
1:45 PM
LOCAL TIME:
1:45 PM

Evidence & Empathy
Evidence & Empathy
Evidence & Empathy
Evidence & Empathy

Lila Games Battle Pass
A 90 day seasonal battle pass system for a mobile shooter. 150 tiers across three tracks, built by studying how the world's most played shooters solve progression, then designing the system that solves what they left open.
MY ROLE
Product Designer

Edverb
India's first course aggregator marketplace. One place to discover, compare, and buy online courses from every EdTech company, with a built-in admin dashboard for partner operations.
MY ROLE
Founding Designer

Jee Prep App
JEE students don't lack content — every app gives them more. What nobody gave them was a way to know where they actually stand. This app was designed around that one missing answer.
MY ROLE
Lead Designer
How I Think Before I Design
How I Think Before I Design
How I Think Before I Design
How I Think Before I Design
001
DECISION

002
OWNERSHIP

003
CONSTRAINTS

004
GROWTH

001
DECISION
I keep removing until something breaks. That's how I know what actually needed to be there. If the user has to think about what to do next, I haven't finished.
002
OWNERSHIP
If I designed the flow, I own what happens inside it. Not just the happy path. The weird edge case at 2am too.
003
CONSTRAINTS
Give me less time and I'll make fewer wrong decisions. Constraints force you to find the one journey that matters and protect it. Everything else can wait.
004
GROWTH
I watch where people pause, where they tap twice, where they give up. That's the real feedback. Every version I ship is just my best understanding so far.
Who's Designing
Who's Designing
Who's Designing
Who's Designing
THE SHORT VERSION
Who’s Behind the Pixels
As a kid, the one thing I was good at, the one thing people noticed, was sketching. That instinct never left, it just grew up. Founding designer for two products from zero taught me more than any classroom ever could. Still curious like it is day one.

